AeroPress Go Plus

Work Main Image
Client
AeroPress
Service
Branding, Motion, Video
Tools
Procreate, Illustrator, Photoshop, After Effects, Premiere Pro
Year
2024
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Project Overview

Promote the new AeroPress Go Plus while enhancing the AeroPress brand. Develop a promotional video and targeted marketing ads to launch and showcase the complete travel coffee system.

What we did

  • Developed branded assets to effectively promote the AeroPress Go Plus complete travel coffee system
  • Storyboarded, animated, and produced a 15-second promotional video optimized for social media platforms
  • Designed display ads in both 1:1 and 9:16 formats, including advertisements featuring discounts
Work Main Image

This case study offered crucial insights into the paid marketing sector. By merging video production with paid marketing ads to promote the new AeroPress Go Plus, we delved into effective strategies for launching a new product on social media platforms, aiming to achieve higher conversion rates.